April 18, 2013 – With Juniper Research predicting that nearly 20% of consumer cars in North America and Western Europe will feature mobile-app integration by 2017, the idea of the “connected car” is quickly becoming a reality. With that in mind, music business association NARM and digitalmusic.org, the home of NARM’s digital initiatives, are set to tackle in-car music listening trends during Music Biz 2013 at a Town Hall entitled “The Connected Car Experience,” which will be held Tuesday, May 7, from 3:45 p.m. to 6 p.m. at the Hyatt Regency Century Plaza Hotel in Los Angeles. During the Town Hall, representatives from top companies in the space such as the Warner Music Group, Pandora, Slacker, Gracenote, Aha Radio/Harman International, and Kenwood USA Corporation will be on hand to discuss how both the music and auto industries can take advantage of these trends and examine exactly what consumers want from their music experience while on the road.
“With streaming services and cloud-based music lockers announcing deep integrations with top auto companies, the ability to safely and efficiently enjoy next-gen music services while driving is becoming more and more important,” said Jim Donio, President of NARM. “This forum will provide an in-depth look at this trend and give music and auto industry executives a chance to put their heads together to build the cars of the future.”
The full schedule for the program can be found below. The event is open to all Music Biz 2013 registrants. For more information or to register for the conference, visit www.narm.com/events/musicbiz2013/rates-registration.
Music Biz 2013 Town Hall: The Connected Car Experience
Tuesday, May 7
3:45 – 4:15 PM
An address/presentation from Mitch Bainwol, President and CEO of the Alliance of Automobile Manufacturers. Having previously served as Chairman and CEO of the Recording Industry Association of America, Bainwol has extensive experience on both the auto and music sides of the connected car equation. His presentation will bridge the gap between the two worlds and help to illuminate the path forward.
4:15 – 5:00 PM
Automotive Entertainment & the Consumer
An overview of the opportunity for extending digital music services into the car, consisting of research on current user activity, forecasts, and the present/future of the in-car experience.
• Alex Pham, Billboard Magazine
• Robert Acker, Aha Radio, Harman International
• Howie Singer, Warner Music Group
• Ty Roberts, Gracenote
5:00 – 6:00 PM
Developing for the Car
Examining the nuts and bolts of how to turn opportunity to reality, featuring representatives of auto manufacturers, after-market stereo companies, and digital music services.
• Karen Allen, TAG Strategic
• Steve Cotter, Slacker
• Keith Lehmann, Kenwood USA Corporation
• Geoff Snyder, Pandora
The full Music Biz 2013 event runs May 6-9, and includes a comprehensive slate of panels, keynotes, and townhalls ranging from the Music Business Academy for those just starting out to the first-ever Metadata Summit for those already immersed in the business, to the Billboard “Future of the Biz on the Future of the Biz” panel followed by a performance by alt-folk sister act von Grey. The event closes with an Awards Dinner, where Buddy Guy will receive the Chairman’s Award for Sustained Creative Achievement and Emeli Sandé will receive the Breakthrough Artist of the Year Award. Other honorees include Ted Cohen, Founder and Managing Partner at TAG Strategic, and Record Store Day, who will receive NARM’s Presidential Award for Sustained Industry Achievement and Independent Spirit Award, respectively, with more to be announced.